What Is SWOT Analysis and How to Write a Good SWOT Analysis

What Is SWOT Analysis and How to Write a Good SWOT Analysis

Swot analysis is an analysis conducted by companies, organizations, and individuals to identify strengths, weaknesses, opportunities, and threats.

It is an important tool for making unbiased evaluations of businesses, brands, projects, campaigns, and channels.

SWOT Analysis

Conducting a SWOT analysis is important because:

  1. It is vital step in the strcategic process since it offers a chance to evaluate options and current status before taking action.
  2. It requires you to define variables befor executing the plan.
  3. It helps in critically evaluating for mitigating factors.
  4. It creates a written account that can be used for reference purposes.

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